Het Departement Handelswetenschappen van Lessius nodigt u vriendelijk uit op het namiddagsymposium van de Leerstoel A. Van Melkebeke die dit jaar wordt toegekend aan Baron Paul Buysse, voorzitter van de Raad van Bestuur van Bekaert.

The Rise to Power of BRIC?
Opportunities and Challenges of the Emergence of Brazil, Russia, India and China

• Introduction - Filip De Beule, Assistant Professor of International Business, Lessius
• Eye on the Tigers: BRIC à BRIC - Tosh Sheshabalaya, commentator on globalization and Consultant/Advisor
  to Business, India Advisory
• Creative Destruction and Productivity Growth in BRIC: Challenges and Opportunities for Europe -
  Joep Konings, Dean of Faculty of Economics, K.U.Leuven
• Beggar-thy-neighbour: EU versus BRIC? - Hiddo Houben, Member of External Trade Cabinet, European Commission
• The Rise to Power of BRIC: Firm Responses? - Baron Paul Buysse, Chairman of the Board of Bekaert
• Panel discussion with questions from the audience